A playbook from adam.inc

Put a paying register on everything you build.

The exact system I used to give 43 products a way to pay, with Claude agents doing the boring parts.

You do not need to build more. You need to sell what you already built. I had 43 live products and only 3 could take money. This is how I fixed that in a week, and how you can run the same machine on your own stuff.

What is inside

• The doctrine that makes people trust you enough to buy: gifts and offers, never blended
• The gravity well: how free pulls, education keeps, and offers convert the same crowd
• The two rails, so no product is ever a dead end
• How to price like a trading card and mint a Stripe register in one command
• The lead engine: find the crowd, enrich, invite with the gift, seat them
• The watering holes: every dish attracts a different crowd, and where each one drinks
• The one paragraph on cold outreach that saves you a banned account
• The Claude skills pack that runs the whole thing
• A first-week checklist you can start tonight

Who it is for

Builders who ship and then go quiet. If you can make things but freeze at "now how do I sell it", this is the missing half. Not theory, the actual moves, run live on 43 products.

Full honesty: this is the meta. A guide about how I run offers, sold by the same system it describes, updated as I learn and pushed free to everyone who already bought. That is the whole play, and it is working in front of you.